Many SEO services will tell you that you don’t need to pay for a dedicated web server to make money online. There are many shared hosting services that are more affordable and that can host several different sites. If your online business is growing though, there are a few good advantages that you can get from cutting lose from the groups that your sites are part of.
One advantage is that you get higher up time rates and faster page loading. If you have a lot of visitors trooping into your sites, you are guaranteed that your pages will be up most of the time and will load quickly enough to keep visitor interest. Websites that are located in shared servers are at a disadvantage because all the other sites in the same group can all at once experience traffic surges which can affect up time and loading.
Serious online entrepreneurs know how important dedicated web servers are. If you don’t have one, your profit potential can drop. Visitors who could have become clients will start leaving your site without taking action because your site pages are always nowhere to be found. The worst part is that they can jump over to the competition.
There are other downsides to shared hosting. Aside from the obvious bad impression that your slow site can give visitors, a bad impression is also what search engine robots get. If your site is down when robots drop by, your pages may not get indexed or ranked. When this happens, you don’t get traffic from search engines.
A dedicated server host doesn’t just help improve traffic. It can also improve the way you organize and manage each of your sites. With your sites in one server, your SEO expert can make sure that they all maintain uniform applications and technical details. You can also choose only the specific tools that you would want to use for your sites. This is what’s missing from shared hosting accounts.
From the viewpoint of security, having the power to make choices is also important. Shared hosting offers little protection from shady activities or bad scripts that other site owners may use. Because you are under a shared host, your site may get flagged by search engines and security tools for activities performed by others.
You might also find dedicated web servers advantageous because of the kind of customer service that providers give. When a client is on a dedicated server, timely and accurate service should be expected because of the cost that a client shoulders.
There are some disadvantages to settling for a dedicated server. The top disadvantage is the cost that it entails. A solo server is never the cheapest business option which is why many small businesses cannot afford one. If you want to save cash, you can initially stay with a shared host. You can transfer to a dedicated account once your business starts to pick up steam. You can monitor business growth by using tracking scripts and tools.
Dedicated web servers have real benefits to online businesses with good SEO techniques. This is why you should explore this option if you know that your business has the potential to expand exponentially.
